Calling all hip-hop heads

You understand the cultural significance and artistic brilliance of the genre. Get ready to drop some knowledge and showcase your expertise with this 107 question trivia quiz!

In August 1973 DJ Kool Herc was DJing his sister’s back-to-school dance party in the Bronx. He combined two turntables and a mixer to break the beats of songs - and, in the process, inadvertently created the most influential cultural phenomenon of the last 50 years.

Universal Music Group honors the legacy of the past 50 years of hip-hop, while continuing to champion the next 50 years and beyond.

Behind the cover @art

Behind the Cover Art is a new series in collaboration with @art that celebrates Hip-Hop At 50. The series features visual artists who have created iconic album covers and details the process with the hopes of inspiring future visual artists for the next 50 years.

UMG Golden Anniversary Events

Explore how hip-hop has shaped the culture worldwide. Click the pins to feel each impact.